Comments on: The Problem With Content https://ducttapemarketing.com/the-problem-with-content/ Tue, 15 Nov 2016 23:52:32 +0000 hourly 1 By: Sheetal Sharma https://ducttapemarketing.com/the-problem-with-content/#comment-64702 Fri, 12 Apr 2013 07:22:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64702 Content can be used in many ways, a marketer needs to access every bit of information which can become a powerful tool for generating business, Kulwinder Singh is one such marketer who knows optimum use of content for marketing.

]]> By: Joan https://ducttapemarketing.com/the-problem-with-content/#comment-64701 Wed, 10 Apr 2013 17:34:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64701 John, this is good and hilarious at the same time. That is precisely the whole objective of content to effectively relate to your readers. As a writer this is one of the most difficult things to do in the genre of “marketing speak” and “business language.” It is far easier to tell a story. I also like the new “look” your site has, much easier to find the content with “less is more” design. :).

]]> By: Micky Deming https://ducttapemarketing.com/the-problem-with-content/#comment-64700 Wed, 10 Apr 2013 15:19:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64700 Great wisdom! Thanks!

]]> By: Deb Dutilh https://ducttapemarketing.com/the-problem-with-content/#comment-64699 Wed, 10 Apr 2013 13:30:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64699 Thanks for a great post, John. Why make things complicated with too much when simplifying with a few things that are well thought-out and established is more effective? Your advice to share what we do and what led us to wanting to do it makes the most sense to me, too.

]]> By: KristinZhivago https://ducttapemarketing.com/the-problem-with-content/#comment-64698 Wed, 10 Apr 2013 13:25:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64698 One of your best posts ever, John! I will be tweeting this one and sending to clients. Good work. In my ongoing interviews of buyers, they are making it very clear that specificity and relevance/helpfulness trumps any other type of content. If it even hints at being “marketing speak,” they jump off the train and go elsewhere looking for content that matters.

]]> By: Linda Credit https://ducttapemarketing.com/the-problem-with-content/#comment-64697 Tue, 09 Apr 2013 07:54:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64697 Great post!!! I have bookmarked this already. This is truly helpful as I update my blog everyday.

]]> By: Brad Patterson @ Evercontact https://ducttapemarketing.com/the-problem-with-content/#comment-64696 Mon, 08 Apr 2013 17:39:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64696 Very, very well-said.

Excellent reminder I’m adding to the top of our blog calendar. Thanks, John!

]]> By: Stephen Lahey https://ducttapemarketing.com/the-problem-with-content/#comment-64695 Mon, 08 Apr 2013 17:02:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64695 In a world full marketers churning out more and more content, personal communication (and truly personalized service) is ever more powerful and valuable. I say reach out to one of your ideal clients and help them to solve their particular problem — then write about that.

]]> By: mlbinsidesource https://ducttapemarketing.com/the-problem-with-content/#comment-64694 Mon, 08 Apr 2013 13:56:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64694 Excellent post John. We always like to focus our content on one keyword phrase, and target it as if we are writing to our best customer… similar to when using Yoast SEO for WP for blogging.

]]> By: ducttape https://ducttapemarketing.com/the-problem-with-content/#comment-64693 Mon, 08 Apr 2013 13:49:00 +0000 http://ducttapemarketing.com/blog/?p=13651#comment-64693 In reply to Joe Large.

Thanks Joe – I don’t think we can share why we do what we do, or what led us to wanting to what we do enough.

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